Web agencies: the goldmine of businesses without a website
The has_website=false filter is your shortest sales pipeline.
The problem
38% of French tradespeople have no website (Leadmaps proprietary stat). Each one is a potential web-agency client — if you can identify them without losing your evenings.
The workflow
- Target: GET /v1/places?category=plumber&department=44&has_website=false&min_reviews=5.
- min_reviews=5 filters for active businesses (real customers, hence a real need).
- Export with phone numbers: this audience buys over the phone, not by email.
- Script a monthly follow-up: new website-less businesses keep arriving.
The result
618 active website-less tradespeople in one department — a year of pipeline for a €2,000-per-site agency.